Our services

Three services. Pay per closed client.

Done-for-you email marketing, precision lead generation, and GTM coaching — all structured so you only pay when we close a deal for you.

Done-For-You Email Marketing

We build and manage your entire email marketing operation. From strategy to copywriting to sending — we handle it all so you can focus on closing deals.

What's included

  • Email strategy & campaign planning
  • Copywriting & design
  • List building & segmentation
  • Automation & sequences
  • Deliverability management
  • Monthly reporting & optimisation

Commission model

Pay per closed client — you only pay when we bring you a deal that actually closes. No monthly fees, no retainers, no upfront costs.

Precision Lead Generation

We fill your pipeline with high quality, ready-to-buy leads using targeted cold email outreach. No retainers. No fluff. Just qualified prospects landing in your inbox.

What's included

  • Ideal customer profile research
  • Lead list building & verification
  • Cold email copywriting
  • Multi-step outreach sequences
  • Inbox & reply management
  • Qualified lead delivery

Commission model

Pay per closed client delivered. We agree a fixed fee per closed deal upfront — you only pay when a lead becomes a paying customer.

Go-To-Market Coaching

Not sure how to take your product or service to market? We coach founders and sales teams on building a GTM strategy from scratch — positioning, outreach, messaging and pipeline building.

What's included

  • ICP & positioning workshop
  • Outreach strategy & messaging
  • Email & sales script templates
  • Pipeline & CRM setup guidance
  • Weekly coaching calls
  • Accountability & progress tracking

Commission model

Pay per closed client — our fee is tied to the revenue generated from clients we help you close through the GTM strategy we build together. We win when you win.

Zero risk

Why pay per closed client?

Because we believe agencies should earn their fee — not bill for it. Monica Leads only gets paid when you close a deal. That means zero risk for you, and a team that's genuinely invested in winning you paying customers.

Pay per closed client

No retainers, no upfront fees, no monthly invoices for activity that doesn't move the needle. You only pay when we bring you a deal that actually closes.

Our incentives are aligned

We make money when you make money. Every campaign, every lead, every coaching call is built around one outcome — a closed client. Not billable hours.

Zero risk to test us

Most agencies ask for £3-10k a month before they've proven anything. We only get paid when you close a deal. If we can't deliver, you don't pay a penny.